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You may think of binders filled with charts, spreadsheets, and footnotes whenever you hear the words “business software” and “reporting”. Or maybe a conference room full of executives working their way through slides. These are only a few examples of what the future holds for business software and reporting. In actuality, the new era in business software and reporting is one that will add value to businesses.

The reason is that the digital technologies that are enabling the new age of reporting will enable human workers to perform more exciting tasks. Machine learning and cognitive tools will take care of the majority of the work involved in collecting data, making reports and distributing them. This will free human workers up to do more exciting and fulfilling work.

Using the best reporting platform, you can streamline operations in your business, improve productivity and make more informed choices based on current and accurate information. It is vital that the business analytics and reporting platform isn’t an unnecessary burden for users, but instead an efficient tool. PLG is all about this.

In the new era the ones who realize that they need to be driven by the product are those who will prevail. They will employ their products as engines for acquiring, retaining and expanding customers. They will also integrate PLG into the process of developing, designing and the delivery of their products. Download the full report and discover how you can thrive in an era of new software for business and reshape the way you approach reporting and analytics.